Using Augmented Reality in Interior Design


The use of augmented reality technology in digital architectural design as well as interior design is becoming fairly common. AR is used to create an environment where furniture can be arranged or rearranged virtually, all in real time. It employs marker based tracking and technology to help designers and buyers imagine a new space entirely and interact in a reality based environment.

Benefits of using AR for Interior Design

Augmented reality based applications and 3D product configuration allows professionals to be able to use these tools to visualize their ideas and designs more effectively. It also makes the entire process from rendering to visualization more efficient because it cuts down the time required to physically set up a space as well as eliminates the manual labor involved.

Using 3D product configuration

This tool helps visualize the space and understand complex information like layouts more easily. It also allows designers to take their clients on a virtual tour of the space prior to setting it up. This creates a more efficient channel of communication and allows them to incorporate feedback more easily.

Work with difficult spaces

Interior designers and property builders have to quite often work with all kinds of spaces. AR technology can help make it easier to face the challenges of a confined space by allowing designers the opportunity to go through trial and error phase in a virtual space first. It also helps cut down the time needed to select suitable furniture for such spaces.

Big brands like IKEA and Lowes have spearheaded the use of AR in the home furnishing, interior design, and hardware retail industry.Let’s look deeper into this.
The European furniture mega mind company has an existing app that can help you visualize your room. However, tech giant Apple is taking things to the next level by introducing an ARKit that can help you scale furniture to millimeter accuracy. Other remarkable features include the ability to adjust color according to light exposure in a particular room.
Similarly Lowe’s pottery barn launched an in-store navigation app that used AR tools to let customers look for the products they needed within the store easily. They could also add products to their shopping list on the app and let it guide them to the location. This is a game changer for creating a seamless shopping experience for the customer.

Elementals Studio bring you smart augmented reality solutions for your needs no matter which industry sector you belong to. Take a look at their expansive portfolio to get an idea of their expertise and experience. For more information about their product configuration services, you can contact them at +65 9499 3397.

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