Augmented Reality and Customer Service: What You Need to Know
E-commerce has given retail businesses all over the world a digital makeover but overtime it has adapted and customized to come up with better return policies, and integrating innovative augmented reality solutions. Customer service is one of the most important factors of making sure your e-commerce business is successful and AR plays an integral role in optimizing and improving it. Statistics show that by 2022, the number of mobile AR users will reach the 2-billion-dollar mark because the benefits of AR in everyday life are becoming more apparent to users worldwide. Here are some examples of companies that have used augmented reality in their customer service. Using AR to demonstrate valuable services A leading example of this is the American coffee machine company Nespresso which has a brand identity that associates with elegance, style and overall urban chicness. However, the company realizes that the descaling of the coffee machine is anything but suave and allowed