Elementals Studio Pte. Ltd.

We’ve seen immense growth of the augmented reality market across various industry sectors in 2020, and several attempts by industry leaders to overcome the challenges  that we face with the market currently. Augmented reality is seeping its way into healthcare, education and even the automotive industry as businesses try to incorporate this technology  in finding more innovative solutions. Retail brands are also upgrading their e-commerce platforms to keep up with consumer demands and needs. Here are some of the trends you need to keep an eye out for in 2020! Making AR more wearable AR based applications and features are already accessible to a large number of smartphone users because of the marker-less technology they use but in 2020, the industry wants to explore the possibility of AR based glasses. However, these are expected to make an appearance sometime around 2023 but will revolutionize the ability for consumers to be able to experience alternate reality in real

The use of augmented reality technology in digital architectural design as well as interior design is becoming fairly common. AR is used to create an environment where furniture can be arranged or rearranged virtually, all in real time. It employs marker based tracking and technology to help designers and buyers imagine a new space entirely and interact in a reality based environment. Benefits of using AR for Interior Design Augmented reality based applications and 3D product configuration allows professionals to be able to use these tools to visualize their ideas and designs more effectively. It also makes the entire process from rendering to visualization more efficient because it cuts down the time required to physically set up a space as well as eliminates the manual labor involved. Using 3D product configuration This tool helps visualize the space and understand complex information like layouts more easily. It also allows designers to take their clients on a virtual

Augmented reality gained popularity primarily in the gaming industry by creating worlds that gamers could easily escape to. Unlike virtual reality, the superimposition of another reality in real time with the gamer’s own, creates just the experience that most gamers covet. According to research gaming on smartphones comprises of 26%  of total time spent consuming media by adults between the ages 25-34. However, statistics reveal that even those who aren’t that enthusiastic about gaming are still interested in AR gaming. What makes AR so popular? Let’s take a look at how it works first. Experts create a digital playing field using the existing environment to help finish tasks by engaging the gamer in real time interactions. One of the most popular examples is the mass appeal of Pokémon Go only a few years ago that took loyal fans of the franchise by a storm. Those who frequent AR gaming on the regular express that the appeal of the experience comes mostly from the immersive